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Cakrajiya Ciptana (CCi)

Danone Aqua is once again proving its long-term commitment to support Indonesian families with an all-day family fun program to be held on Jan. 30 and 31, 2010 at Plaza Utara Senayan, Jakarta.

Dubbed Jelajahi Wahana Kebaikan Alain (Exploring the rides of nature's goodness) and part of Aqua's Aqua for healthy Indonesian families (AKSI) initiative, the program will feature nature-themed rides as well

as myriad activities aimed to educate, intrigue and bring fun to all family members.

Around 100,000 people are expected to participate in the 2010 AKSI program, including more than 3,000 children from elementary schools and orphanages across Jakarta.

Danone Aqua's brand director Tony Sulaeman said: "Aqua understands the importance of understanding nature and embarking on outdoor activities, especially for children in their growth period. AKSI is a platform for families to recreate and learn about nature in the middle of the city, where everyone can join in and have fun."

There will be three main rides in the program, each focusing on mineral water extraction, caring for nature and environmental conservation.